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How exactly the watermarking technology works in the case of Claude text is not yet clear, but users have expressed their concerns [File]
| Photo Credit: REUTERS
The story so far: As part of its measures to comply with the European Union’s AI Act, the Google and Amazon-backed Anthropic announced that Claude content in the future will carry a machine-readable marking to better enable AI content labelling.
Adding a watermark to AI images and videos is not a new concept. However, the update that made waves was Anthropic announcing that it would add a watermark to Claude text as well, potentially forcing millions to reconsider their use of AI tools. This update will be globally implemented.
The new policy is due to Anthropic signing the EU AI Act’s Article 50(2) Code of Practice on Transparency of AI-Generated Content.
In order to better identify content that Claude has generated and/or processed, Anthropic is set to add watermarks embedded in text content, as well as signed provenance metadata attached to supported files in formats such as .svg, .png, or .jpg.
