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What Is NAD+? The Anti-Aging Ingredient for Your Best Skin Yet

NAD+ is the internet's latest buzzy ingredient. Here's why you might want to add it to your skincare routine. It seems like every month, we're bombarded with TikToks touting a new ingredient that promises to give you glowing, bouncy, youthful skin. The latest one causing buzz? NAD+. Most recently, "it girl' activewear brand Alo launched […]

By deepak · August 27, 2026 · 3 min read

NAD+ is the internet's latest buzzy ingredient. Here's why you might want to add it to your skincare routine.

It seems like every month, we're bombarded with TikToks touting a new ingredient that promises to give you glowing, bouncy, youthful skin. The latest one causing buzz? NAD+.

Most recently, "it girl' activewear brand Alo launched NAD+ eye patches, which you might have seen several influencers wearing in their GRWM videos and that claim to support the skin's moisture barrier.

It's only a matter of time until NAD+ is everywhere. But what is it and why should you add it to your skincare routine?

If the term NAD+ (short for nicotinamide adenine dinucleotide) sounds familiar, it's likely because you've seen several celebrities receiving IVs infused with the ingredient. Now, the emerging ingredient has entered the skincare arena with several brands launching NAD+ serums, creams, and essences.

According to experts, it's touted for cellular repair, reducing inflammation, and firming skin, among other anti-aging benefits. Like collagen, NAD+ levels decline as you age, which is why the skincare industry is exploring how it can be replenished to maintain youthful skin.

There are plenty of NAD+ skincare products currently on the market—and they just might give you the best skin of your life.

Plump and firm your skin with this serum, which contains anti-aging ingredients including NAD and EGF. It minimizes the appearance of fine lines and wrinkles, smooths texture, and boosts overall radiance.

NAD+ complex and resveratrol promote skin rejuvenation by plumping fine lines, boosting radiance, and reviving the look of dull, tired skin.

Target your under-eyes with Alo's newest skincare launch. These cooling, non-slip hydrogel patches feel so soothing, in addition to brightening and smoothing the under-eye area.

This essence combines NAD+ with peptides to create a powerful anti-aging product that boosts skin firmness, improves elasticity, and supports overall skin renewal.

Boost skin elasticity with this powerful serum that targets visible signs of aging including sagging skin, uneven skin tone, fine lines and wrinkles, and dullness. Plant-derived ingredients make it a great choice for daily use.

Infused with copper peptides and bakuchiol, the CORSX copper serum is gentle enough to use daily and promises to help improve fine lines, support elasticity, and replenish moisture from within. 

A popular pick, this essence is formulated with a high concentration of PDRN, in addition to barrier-strengthening ceramides and soothing penthenol. It's fragrance free—a bonus to anyone with sensitive skin.

Combining kojic acid and vitamin C, this fast-absorbing serum can be applied to both the face and the body to help brighten discoloration from head to toe.

Source: Read the original article on www.eonline.com