West Ham have signed striker Joel Piroe from Leeds on a season-long loan.
The Hammers hold an obligation to make the move permanent next summer if they seal promotion back to the Premier League.
Standard Sport understands the deal, including loan-fees, could total £12million if West Ham’s obligation is activated.
The 27-year-old Netherlands-born forward, who represents Suriname internationally, takes the No9 shirt at the London Stadium.
Piroe has scored 73 goals across four Championship seasons with Swansea City and Leeds. He was the division’s top scorer in 2024-25, netting 19 times as Leeds secured the title and promotion to the Premier League.
He initially moved to Swansea from PSV in 2021 and scored 44 goals in two seasons in south Wales. After joining Leeds in 2023, he added another 33 goals over the following two campaigns and helped the club return to the top flight.
Piroe will now attempt to repeat that success with West Ham, who are targeting an immediate return to the Premier League.
“It’s a joy to have got everything over the line,” Piroe said. “I’m delighted to be here and I’m ready to go.
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“I see West Ham as a club that really wants to be in the Premier League, and I think should be in the Premier League. With my experience, I think I can help the club a lot to achieve what they want to achieve.”
Piroe added that conversations with director of player recruitment Nils Koppen and head coach Nuno Espirito Santo convinced him the move was right for him.
“They were both very clear about what the goals for the club are, both in the short term and the long term,” he said. “It felt like a good match for me.”
Koppen said Piroe’s goalscoring record and finishing ability made him an important addition to the squad.
