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Business

AI Is Blurring the Line Between Sales and Marketing

by Doug J. Chung, Jean-Christophe Fann, Candace Lun Plotkin, Jennifer Stanley and Maria Valdivieso For years, aligning marketing and sales has been one of the most persistent priorities in commercial leadership—and one of the hardest to achieve. Agentic AI is changing that. Source: Read the original article on hbr.org

By deepak · September 4, 2026 · 1 min read

by Doug J. Chung, Jean-Christophe Fann, Candace Lun Plotkin, Jennifer Stanley and Maria Valdivieso

For years, aligning marketing and sales has been one of the most persistent priorities in commercial leadership—and one of the hardest to achieve. Agentic AI is changing that.

Source: Read the original article on hbr.org

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