GUWAHATI, August 3: Spectators at the ACA Stadium, Barsapara, witnessed a meaningful
moment during yesterday’s 'Imperial Blue Packaged Drinking Water' Assam Premier League
match between Guwahati Royals and Jorhat Stallions.
A RoboDog carrying the message “Assam Needs You” accompanied the players onto the
field before the start of the match. It was later seen moving around designated areas of the
stadium, drawing the attention of spectators and television viewers to the continuing
challenges faced by families affected by the floods in Assam.
The idea was simple—to use the visibility of a major sporting occasion to carry an important
humanitarian message beyond the stadium. Amid the excitement of the match, the RoboDog
served as a gentle reminder that many communities across Assam are still dealing with the
consequences of the floods and continue to require compassion, support and solidarity.
The message “Assam Needs You” was intended as an appeal to citizens, institutions and
organisations across the country to keep Assam in their thoughts and contribute, in whatever
way possible, towards relief, recovery and rehabilitation efforts.
With the match being broadcast live, the initiative also sought to take the message to a wider
national audience. The distinctive visual of the RoboDog carrying the placard was intended to
draw attention to the continuing human suffering caused by the floods and the long road to
recovery faced by affected families.
The initiative was facilitated during the match by Guwahati Royals, with the support of the
league management, as a small effort to ensure that the reach of sport could also be used in
the service of the state and its people.
It was a quiet reminder that even during moments of celebration, Assam’s affected families
must not be forgotten—and that the responsibility of standing with them extends far beyond
the boundaries of the cricket field.
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Robo Dog draws nation-wide attention with ‘Assam Needs You’ for flood victims
GUWAHATI, August 3: Spectators at the ACA Stadium, Barsapara, witnessed a meaningful moment during yesterday’s 'Imperial Blue Packaged Drinking Water' Assam Premier League match between Guwahati Royals and Jorhat Stallions. A RoboDog carrying the message “Assam Needs You” accompanied the players onto the field before the start of the match. It was later seen moving […]
