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AI Makes Building Easy. Choosing What to Build Is Harder.

by J.P. Eggers, Sarah Ryan and Asha Dinesh AI tools are powerful enough to make solo-founding increasingly viable, and allow innovators with no technical skills to create functional products. The solo builder concept is playing out not only in startups, but also in bigger organizations as AI adoption grows. AI has commoditized execution across the innovation lifecycle: product […]

By deepak · August 12, 2026 · 1 min read

by J.P. Eggers, Sarah Ryan and Asha Dinesh

AI tools are powerful enough to make solo-founding increasingly viable, and allow innovators with no technical skills to create functional products. The solo builder concept is playing out not only in startups, but also in bigger organizations as AI adoption grows. AI has commoditized execution across the innovation lifecycle: product managers build working prototypes without touching a line of code and developers accelerate software development, testing, documentation, and data manipulation.

Source: Read the original article on hbr.org