That is the question for Arsenal and in particular Andrea Berta and Mikel Arteta in the final weeks of the transfer market.
The club went into the summer determined to strengthen the left side of their attacking, believing more individual quality in the final third was needed to go to the next level.
Christos Tzolis has been brought in to replace Leandro Trossard, but otherwise it has been a fairly frustrating window for Arsenal in that area of the pitch.
Arsenal would have been interested in Anthony Gordon had he not joined Barcelona. Morgan Rogers was the top target but the club were reluctant to meet Aston Villa's valuation and were outbid by Chelsea.
The focus then shifted to Vinicius Jr and Arsenal were willing to put together a huge financial package to land him. However, he opted to stay at Real Madrid as always appeared most likely.
With Yan Diomande joining Real Madrid and Junior Kroupi out for months with a foot injury, the pool of options has shrunk significantly.
Here are five options Arsenal could turn to before the window shuts…
With options for a marquee signing out wide becoming increasingly limited, Arsenal might have to shift their focus.
Arteta could be tempted to use Eberechi Eze more as a left winger this season, particularly if Ethan Nwaneri is kept in the squad to provide competition for Martin Odegaard.
That would bolster the left wing and Arsenal might then instead look to bring in a striker.
Viktor Gyokeres still does not look a natural fit for this Arsenal side and that does feel like a position the Gunners could upgrade on.
Julian Alvarez would be the dream signing. Berta and Arteta would both love to bring Alvarez to north London but there is an acceptance that it is an incredibly hard deal to do.
Atletico Madrid continue to insist they will not sell to Barcelona, though joining Hansi Flick's side remains Alvarez's priority.
While Atletico might be more open to Alvarez joining a club abroad, it would still take an enormous fee.
Arsenal finding themselves linked with Nico Williams is an annual tradition, with the club keeping tabs on him for several years.
